Engaging Consumers, Building Buzz, and Growing Your Audience...One Click At A Time!


Digital Marketing:

  • Strategy & Business Development
  • Digital Publicity / Online Promotions
  • Social Media Marketing & Management
  • Grassroots Marketing (Seeding, Social Community, Virtual)
  • Contesting / Sweepstakes / Database Building
  • Media Planning & Advertising Buys (full mix of media platforms)
  • Email Marketing / Database Management
  • Digital “Street” Teams (Development & Management)
  • Digital Sales & Distribution

Design & Development:

  • Web & Mobile Site Design & Development
  • Creative Direction / Art Direction
  • Digital Marketing Tools (Banner Ads, HTML emails, Social Media
  • Skins, Media Kits, Micro-Sites, One Sheets, Ad-Mattes, Posters)
  • Video Content (Ads, EPK’s, Lyric Videos)
  • Application Design & Development (Facebook / iPhone / iPad / Android)
  • Widgets & Interactive Marketing Tools
  • Search Engine Optimization (S.E.O.)

about us

BrightShop is a New York City based digital marketing and production shop. Cultivated from established marketing agencies and executives, BrightShop’s staff is a “super group” of digital marketers with brand and entertainment client experience.

We innovate, create, design, manage, and execute fully customized digital media products, services, and marketing campaigns to help clients meet strategic goals. Our point of difference is our execution. We’re committed to an all hands on deck approach to every campaign and will passionately share your goals and objectives, while bringing our fresh approach to engage your target audience.

BrightShop is a division of Primary Wave Music, one of the largest independent music publishing, marketing and talent management companies in the United States. Primary Wave is supported by a wide array of complementary businesses and departments including television, brand sponsorships, games, touring events, recorded music, and talent management.




Melissa Etheridge Discusses Her Mosaic Album Cover On GMA

For Melissa Etheridge’s brand new album This Is M.E.…, she wanted to involve her fans and wanted them to be a part of the project. Along with her team, Melissa created a campaign where fans could submit their photos to be placed in a mosaic of M.E. on the cover of the album. After weeks of preparation, the album

Plaid Brixx Acoustic “Chemistry” Video

Plaid Brixx unleashes their new acoustic video of their track “Chemistry”! The track is off their brand new EP, also called Chemistry.
Watch the video as premiered by GuitarWorld.com HERE
Purchase the Chemistry EP HERE…

Melissa Etheridge Mosaic

Find your picture in the Melissa Etheridge mosaic! When you find yourself, be sure to tag your picture, then share it with your friends!  Her new album “This is M.E.” is now available for preorder in the US and Canada! http://www.melissaetheridge.com/…


    Gipp Releases New Song & Announces New Mixtape

    Big Gipp is back on the scene and he’s got some big things in store for the fans. Today, Gipp released his new track “Boxed Up Shawty” which takes you on a ride through the ATL nightlife scene. He also announced that this track is the first cut off his brand new mixtape Mr. Get Down…, which will be

    Insta-411: The Best Practices in Instagram

    Do you think before you Instagram? Or do you just mindlessly play with filters and captions hoping that your last upload will hit the follower jackpot.  Maybe you’re more concerned about the 2 likes that awesome photo of you sky diving received?
    BrightShop’s “Insta-411″ is here to help!

    • Most activity with your photo/videos will happen in the first few hours,

    Best Practices In Social Media: YouTube

    You view, you comment, you share? If only all the videos you uploaded on YouTube had active followers repeating this cycle routinely. Have no fear. This weeks ‘Best Practices In Social Media: YouTube edition’, will insure that your followers are repeating this cycle. Already have an active audience? These tips will re-insure that you are doing everything you can to